by Pat Marcello | Blog, Marketing, Search Engine Optimization
Did you know that the major search engines teamed up to create a code “standards” website? It’s called Schema.org, and if you’re not following the local business guidelines there, you’re missing out in search. There are 30 criteria to...
by Pat Marcello | Blog, Local Marketing News, Marketing
You think that you don’t need to interact with your potential and current clients? Well, you do, and what better way to do it than by using the Internet? That’s what Domino’s Pizza is planning to do. Here’s a statement from a July 25 post:...
by Pat Marcello | Blog, Local Marketing News, Marketing
Groupon will soon have nothing on Google. They’re unrolling a new service called “Google Offers,” that basically works the same way. Local businesses will be able to add their coupons and special offers to the site for their local area. But you...
by Pat Marcello | Blog, Local Marketing News, Marketing
On June 13, Google announced that they will include short blurbs about your business in Google Maps search results. So, for example, when someone does a quick search for “restaurants in Sarasota FL,” the list will include your restaurant (if your website...
