by Pat Marcello | Blog, Marketing, Search Engine Optimization
I have written thousands of articles for the Web over the past 9+ years. The bulk of those have been at my SEO News Blog, where I have more than 1,000 posts. But I’ve also been ghost writing since 2006 and I write for Technorati now and again. I guess what you...
by Pat Marcello | Blog, Marketing, Search Engine Optimization
When thinking about search, in general, the first search engine that comes to the tip of anyone’s tongue is Google. That engine has even taken on a new vocabulary, and everyone — regardless of nationality — knows what it means to “Google”...
by Pat Marcello | Blog, Local Marketing News, Marketing, Search Engine Optimization
Last month, Bizible, the local marketing software firm did a study of Google Places ranking factors. The study involved 30 possible ranking factors, which were studied in around twenty local categories. Using 400 search terms, they looked at the first three pages of...
by Pat Marcello | Blog, Marketing, Search Engine Optimization
Did you know that more than 20 percent of the searches at Google are for local businesses? If you think that’s impressive, guess what? The percentage doubles when you’re talking about mobile devices. People are looking for YOUR business at home and on...
by Pat Marcello | Blog, Marketing, Search Engine Optimization
Do you own an offline business? Have you only recently come online? Is your website getting traffic? Or is has your business been online awhile? Are you getting customers from your website, or is it just kind of sitting there, taking up Web space? If you’re...
by Pat Marcello | Blog, Local Marketing News, Marketing, Search Engine Optimization
So many businesses get online and think that they’ve arrived on the Web! And that’s great! You really do need an online presence these days, and if you don’t have one, people wonder why. Having a website for your business really has become important....
