by Pat Marcello | Blog, Marketing, Search Engine Optimization
There’s been a lot of talk on the Internet over the past couple of days about Facebook Graph Search, and if you have a local business, graph search is going to be important to you. With this new way to search socially, you’re going to find out what your...
by Pat Marcello | Blog, Marketing, Search Engine Optimization
If you have been working online for very long, you have undoubtedly figured out what a keyword is and that these little “pointer” words are important to search engine spiders. They make correlations between the content on your website and what your...
by Pat Marcello | Blog, Marketing, Search Engine Optimization
When you say, “You should be writing press releases,” to some folks, they get nervous. First, it’s writing, but not just any writing. Press releases requre a special kind of writing and the form is important. Right? Am I hitting a chord here? If...
by Pat Marcello | Blog, Marketing, Search Engine Optimization
Traffic is probably the most difficult thing for small online business owners to get. Unless you’re a major brand, you need to establish a presence online and to make the search engines aware that your business exists. How? There are plenty of ways to do that....
by Pat Marcello | Blog, Marketing, Search Engine Optimization
Many people come online and see the potential of the Internet for business, and I think that’s especially true if they own a brick and mortar store already. But what those of you who have brick and mortar-type stores need to know is that doing business online is...
